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Pet food revealed: Consumer Wellness Center posts nutritional review of 570 pet food ingredients

Wednesday, June 27, 2007 by: Mike Adams (see all articles by this author) | Key concepts: pet food, wellness and consumer wellness

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The non-profit Consumer Wellness Center today posted a detailed nutritional review of 570 pet food ingredients commonly found in pet food products (both canned and dry). The list, created by a joint effort between pet food formulator Dr. Lisa Newman, N.D., Ph.D. (www.Azmira.com), consumer health advocate Mike Adams (www.HealthRanger.org) and the non-profit Consumer Wellness Center (www.ConsumerWellness.org), tells the blatant truth about harmful, disease-promoting ingredients commonly used in pet food products across North America. The complete list has been posted at natural health news site NaturalNews.com:

http://www.NaturalNews.com/Report_pet_fo...

To create the report, Mike Adams and the CWC analyzed the ingredients of 448 popular pet food products sold in the United States and organized the ingredients by frequency of appearance. Dr. Lisa Newman then provided a nutritional analysis and comment for each ingredient. Four lists were created:

1) Pet food ingredients by rating (from 5 stars down to 1 star, with 5 stars indicating the best quality ingredients).

2) Pet food ingredients by frequency (sorted by how frequently they appear in pet food products, from 96% down to 1%).

3) Pet food ingredients listed alphabetically (to make it easier for consumers to reference ingredients they're curious about).

4) Worst pet food ingredients (which lists all the 1-star ingredients, indicating low- quality or hazardous ingredients).

"Given the atrocious track record of pet food safety in the United States, we felt an urgent need to publish a tell-all reference guide that had the courage to reveal the truth about commonly used pet food ingredients," said Mike Adams, the executive director of the non-profit Consumer Wellness Center. "Consumers desperately need to know what's really in their pet food, and there is an urgent need for the pet food industry to clean up its act and stop poisoning dogs, cats and other pets with toxic ingredients that cause cancer, diabetes and other diseases," Adams said.

Dr. Lisa Newman, N.D., Ph.D., is a pet food formulator and clinical nutritionist with 20 years of experience. Her line of pet food products is called "Azmira" and is available at www.Azmira.com

Mike Adams, aka the "Health Ranger," is an outspoken consumer health advocate and author of the book, "Natural Health Solutions and the Conspiracy to Keep You From Knowing About Them" available at www.TruthPublishing.com

Both are pet owners and practicing holistic nutritionists who believe that good nutrition is the key to preventing disease and enhancing health.

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About the author: Mike Adams is a consumer health advocate with a mission to teach personal and planetary health to the public He has authored and published thousands of articles, interviews, consumers guides, and books on topics like health and the environment, reaching millions of readers with information that is saving lives and improving personal health around the world. Adams is an independent journalist with strong ethics who does not get paid to write articles about any product or company. In 2007, Adams launched EcoLEDs, a maker of super bright LED light bulbs that are 1000% more energy efficient than incandescent lights. He also launched an online retailer of environmentally-friendly products (BetterLifeGoods.com) and uses a portion of its profits to help fund non-profit endeavors. He's also the CEO of a highly successful email newsletter software company that develops software used to send permission email campaigns to subscribers. Adams is currently the executive director of the Consumer Wellness Center, a 501(c)3 non-profit, and pursues hobbies such as Pilates, Capoeira, nature macrophotography and organic gardening. Known as the 'Health Ranger,' Adams' personal health statistics and mission statements are located at www.HealthRanger.org

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pet food
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